2025-03-28
š§ Listen on Spotify, Apple Podcasts, & More: š https://bit.ly/highfunctioningpod What does it really take to build a successful c****bis beverage brand from scratch? In this episode of the High Functioning Podcast, Adam Terry, CEO and Co-Founder of Cantrip, takes us behind the scenes of his bootstrapped journey ā from hand-canning ice cream in Framingham to running one of the most talked-about infused beverage brands in the U.S. Adam talks about what makes drinkable THC so complex, how Delta-9 legalization created new pathways, and why the illusion of a free market is holding back real progress in the space. šļø Episode Highlights: ā Starting with just $375k and hand-canning operations ā What it takes to make THC drinks ā explained simply ā The double-edged sword of state regulation ā Moving from dispensaries to liquor stores ā Why federal reform is key to real fairness š” Whether you're a builder, investor, or just curious how THC seltzers landed on liquor shelves, this one is a must-listen. š„ Subscribe for more raw stories and smart insights from industry changemakers!